Directions from M6 North
Take the A500 heading towards Stoke on Trent. Keep on this road for approximately 6 miles. Along this road you will see exits for Alsager, Talke, Tunstall, Wolstanton; ignore them all.
At around 5 miles there is a sign on the right for Asda, approximately 1 mile after this take the next exit.
Keep in the left hand lane and this will automatically take you on to the A53, heading toward the Festival site.
Look for the brown Tourist Board signs showing Ski Slope and Royal Doulton Outlet and follow their directions. You will turn left onto Forge Lane .Follow this road to the very top.
Turn left onto Festival Way and we are the second building on the left. We look like a bungalow and are immediately after International House (large building with the red windows).